Ashkin’s Happy Wednesday Series Gains Traction
Beginning in March of this year, Steve Ashkin, best known as the Father of Green Cleaning, started a weekly content series on LinkedIn called Happy Wednesday.
The series is designed to discuss positive news and happenings as they pertain to Green-related topics, including Green cleaning and sustainability.
Some of the recent subjects covered on Happy Wednesday include:
· The additions of Green-leaning advocates on the Exxon board
· How we may not have realized the many positive sustainability developments recently occurring.
· An article on why it is getting less costly to develop Green energy technologies and why this is likely to continue.
“When we started the series, it was imperative to me that we discuss positive Green and sustainability-related happenings,” says Ashkin. “While our country has certainly had some environmental setbacks over the past few years, many good things have been occurring.”
The Happy Wednesday articles are posted every Wednesday morning. In addition, they are posted on Ashkin’s LinkedIn feed, sent to all his connections, of which there are almost 9,000, and displayed in his LinkedIn groups.
Starting this week, the "feed" will be available to all LinkedIn members.
“We are trying to reach people, tell them about all the great things going on when it comes to protecting our environment,” he adds.
In addition to the Happy Wednesday series, Ashkin has also conducted polls on LinkedIn, gathering thoughts from LinkedIn members on various topics. One of the most recent, which was viewed by 1,764 people on LinkedIn, asked members the following:
Do you believe Green Cleaning will become more or less important in a post-COVID era?
More than 60 percent of those polled believe Green cleaning will become more important in a post-COVID era.
“I think LinkedIn has a number of untapped benefits,” adds Ashkin. “It allows me to reach my connections and followers directly and I can express my views and engage with them. That’s proving really valuable to me.”
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About The Ashkin Group and Stephen Ashkin
The Ashkin Group, LLC, is an internationally recognized consulting firm working to Green the professional cleaning industry. Their expertise is utilized by governments, policy makers, advocates, building owners, property management companies, labor unions, trade and professional associations, manufacturers, service providers, and janitorial product distributors worldwide.
Stephen P. Ashkin, founder of The Ashkin Group, is known as the Father of Green Cleaning. An author and a frequent public speaker, Steve’s commitment to Green Cleaning is more than a business: it is a passion, a calling, a mission in life—to transform the professional cleaning industry.
